The Enamel Works is a freelance service specialising in B2B PR, copywriting and online content creation.

Based near Birmingham, we travel nationwide supporting big creative agencies and working direct for businesses. We work mainly in the manufacturing, engineering, construction, industrial and professional services sectors.

With extensive experience in the murky end of the creative industry, we have built our reputation for a technical B2B skill set, with the references and portfolio to prove it.


Understanding your business, your market and what keeps your customers awake at night.


Using literature and research to find the right words to engage, excite and convert your audience.


Gaining approval from your technical and marketing experts, refining our work along the way.


Exceeding expectations for B2B PR, copy or content, delivered on time, on budget, every time.

  • Enamel works quickly and efficiently, and keeps you thoroughly updated throughout the project, which is invaluable when working in a fast paced agency.

    Rachel Roberts, CEO of Spottydog Communications
  • It is not an underestimation to say that Enamel have increased our presence ten-fold. I always find it extremely impressive that Pete and Marie can take just a small piece of very dry, technical information and turn it into something really interesting and something that people will actually want to read!

    Paul Mitchell, Managing Director at Bowman International
  • Enamel is a pleasure to work with and professional in all aspects of their approach. Through a very personable and focused initial meeting their copywriting captured and conveyed the character of our organisation.

    Martin Pope, Brand & Strategy Director at DesignReligion
  • I know I can always rely on Enamel to make sure the copy we produce in house is of a consistently high standard.

    Celeste Morrissey, Marketing Manager at Bureau Veritas UK
  • Marie is an outstanding PR practitioner capable of turning her hand to a wide variety of industries. Great copywriter, highly recommended!

    Tom Leatherbarrow, Head of B2B at WPR Agency
  • Marie and Pete have helped us out by crafting some excellent technical copy. They are quick to respond, turn around jobs fast, and their writing style is great. We’ve been extremely pleased with their work and thoroughly recommend them as experts in the B2B writing field!

    Tamara DeSouza, Head of Account Management at Big Cat Group
Heating and ventilation

From domestic boilers, electric heating, underfloor heating and smart controls to air or dust extraction and commercial adiabatic cooling, our knowledge for marketing this sector is unrivalled.

Property development

We’ve covered all aspects of the property industry, from engineering and construction, to ownership, business rates and compliance – producing content for some of the UK’s biggest property agents.

Retail technology

Whether you’re a manufacturer selling to outlets or a beacon tech expert, we’ve been working behind the scenes in the retail sector for some big name brands.

Energy Companies
Energy storage

Is energy storage the answer to secure the UK’s future energy supply? We’ve worked with one of the UK’s energy storage pioneers to craft comment and lead the conversation.

Construction companies
Construction materials

From the building envelope and first fix, to componentry and tools across all major trades, we’ve served the construction materials industry for ten years, working for numerous big name brands.

inspection services
Testing and inspection

Our global testing and inspection client works in some of the harshest environments on earth. We produce sales literature, online content and more to reach their customers across all sectors.